If, by possibility, you’re in Paris week that is last you have seen a madness of task on Rue de Los Angeles Bonheur as an innovative new, traveling pop-up search for AdopteUnMec.com, which equals AdoptAGuy.com, opened its doorways into the city’s stylish, fashion district. The pop-up, which will be available for 10 times before it progresses to Brussels, Lausanne, Toulouse and Lyon, brings the favorite French, on line dating site to life as genuine males are presented in life-size, doll containers like living, breathing Ken dolls for ladies to ogle and browse. Oh, mon dieu!
As the pop-up’s boxed guys, anastasia date limited whose labels sport names like “Mr. Strength” and “The Rocker”, are in reality employed models for display purposes just, these are typically designed to express the various kinds of genuine, qualified bachelors the ladies who subscribe with all the site that is dating expect you’ll satisfy on line. Nothing beats a little over-the-top PR stunt to drive worldwide brand name understanding and visitors to your website.
But this promotion producing pop-up trip is simply an extra boost towards the site’s already impressive appeal, which was growing since its 2010 launch. Apparently, AdopteUnMec.com ranks among the list of top 100 French sites and is the industry that is french in online traffic with over 300 million web web page views four weeks.
The company’s spin as to the reasons AdoptAGuy.com differs from the others than other online dating services… they are the only 1 “where women have been in full control of the courting procedure, making searching for guys as simple as searching for shoes.” Truthfully, there isn’t one element of that feature that doesn’t make us cringe.
However, interest got the very best of us, it works: “Inside AdoptAGuy.com’s so we dug only a little much deeper to discover precisely how supermarket of love, a female shops for ‘products’ at her leisure. She places as many products as she likes in her ‘cart’, opening the lines of communication when she’s ready to commit. Until then, guys lay on the rack, contending for attention and waiting to obtain noticed.” The women a.k.a “shoppers” are the only ones who can initiate communication and then the guys a.k.a “products” have to sell themselves through their online profiles in other words.
Simply Click to enter buttons in the AdoptAGuy.com site
Ok… although we obtain entire woman in charge of her very own dating fate platform, which can be weak schtick at the best, and find out their make an effort to bring humor and playfulness to the online dating sites experience, we’re just not into this concept for a wide variety of reasons. Barring the most obvious aspects that are insultingto both genders) and cheesiness from it all, imagine if the Shopper and Product had been reversed making the Shoppers males while the Products women. People, including us WYSKers, would get BANANAS! We’re definitely not planning to feed to the standard that is double say it is adorable and clever in this way, but will be horribly unpleasant within the reverse. Important thing: humans aren’t commodities become put into online shopping carts.
While we’re maybe perhaps not certain exactly what the precise deal is utilizing the U.S. form of the site – AdoptAGuy.com – it generally seems to occur, but cross links with a British variation – BagABloke.com even as we weren’t going to register to attempt to learn. The company’s CEO and co-founder, Sebastien Sikorski, had this little gem of knowledge to share with you because of the globe as soon as the U.S. web site apparently established, “Everyone views the French as masters of love. Our hope is by bringing the French methods of love, seduction and dating to America, AdoptAGuy.com Will be France’s gift that is greatest to America considering that the Statue of Liberty.”
Monsieur Sikorski you simply cannot be severe!